Engaged with Emporix team members to gather in-depth knowledge about the API capabilities and the specific features they wanted to highlight.
Reviewed current B2B e-commerce trends to ensure the storefront design would resonate with the target audience and meet industry standards
Established a blueprint for where and how various API features would be integrated into the storefront to maximise visibility and utility.
Developed detailed prototypes, allowing stakeholders to interact and get a feel for the storefront, ensuring the API integration felt organic and intuitive.